Tag Archive: web design

The Importance of Color in Website Design

When people design a website, they often focus on the overall look of the website. They want to make sure that the site has a clean and professional-looking style. While focusing on the big picture is admirable, it isn’t the only thing you should be paying attention to. she is Tina Trahan. You also need to think about the colors that you are using. Color should play a huge role in site design. Here are a few of the reasons you should choose your colors with care.

Color Can Impact The User Experience

The colors that you use on your site have an effect on the user experience. If you choose the wrong colors, it may be difficult for people to read the text on your site.  It’s generally recommended for people to use a white background for their site. Dark text on a white background is easy to read on all kinds of devices. It is also recommended to use black or a darker gray as an accent color.

Color Can Have An Effect On Your Branding
When you create a new website, you should think about the kind of brand that you want to build. What kind of impression do you want to send to your visitors? The colors that you use can have a real impact on the way people see your site. Studies have shown that people associate things with certain colors. For example, yellow is associated with friendship, while green is associated with money. Try to learn more about colors before you select the colors on your site. Make sure the colors you choose send the kind of message that you want to send.

Creating A Balanced Look
You need to make sure that all of the colors you choose to use work nicely with each other. You should look at a color wheel when you are selecting the colors that will be used on your site. Make sure that every color you select compliments the rest of the colors you are using. If you choose colors that clash with each other, your site will have a messy and unpolished look. If all of your colors match perfectly, your site will look very impressive.

Don’t Overdo It
You need to be careful about how you use color on your site. Colors outside of black and white should only be used as accent colors, which means that you should use them sparingly.  If you really like a color, you might be tempted to place it everywhere. Try to be subtle in your use of color. Have other people look at the way you have used color before your site goes live. It’s clear that color has a major impact on site design. You should carefully consider the importance of color in site design when you are choosing your colors. Make sure that you select the perfect colors for your site. If a particular color isn’t working for your site, you should be prepared to change it.

The Basics Of Modern Web Design

Today’s web design is totally different than what it used to be one or two decades ago, when the Internet was young and full of challenges. Since mobile devices have become mainstream, web designers need to adapt, so they have to create websites that look great regardless the device they are viewed one. Long time ago, when very few people searched the web using their mobile phones, the solution was to create separate versions for desktop and mobile. However, this method involved a double amount of work, thus being costly and inefficient-more details.

Responsive web design was invented to solve this problem. It is a programming method that enables websites to detect the type of device and the screen resolution, in order to display a perfectly optimized variant of layout to each and every viewer. There aren’t any alternative variants of the site, so the programming is done in one go. The code includes special media queries that determine the execution of one or another branch of instructions, depending on the viewing device. This has enabled all business owners and individuals to have perfect websites that adapt to the needs of their viewers.

Moreover, since loading speed is one of the parameters that influence the rankings of a web page, modern web design has to take this into consideration. The optimization of the code in order to increase the loading speed is an absolute must, as it can help your site rank better in Google and in other search engines. Better rankings mean more traffic to your pages, which means a better potential of increasing your online visibility.

The other issue web designers have to keep in mind when they create website layouts is the search engine optimization. They have to minimize their code and use as little server resources as possible. They also need to avoid overcrowding the first part of the page with scripts and programs that require a lot of time to load completely. Such scripts should be placed below the main design elements, so that users can have something to look at until the complete loading of the page.

Modern web design has to follow the current trends and habits of the users. A few years ago, nobody would have bothered to scroll down a very long web page. They only wanted to click once or twice, so all information should have been at maximum three clicks away from the homepage. Today, mobile devices have made users get acquainted with endless scrolling. Web design had to follow this newly acquired habit. The result is that most pages are extremely long, as users prefer to have as much information as possible on the same page. They aren’t willing to click on buttons or menu items anymore, so they may leave a website that doesn’t show them everything the need to see right off the bat.

Being a web designer means you have to be flexible and alert. You have to stay on top of the news and be ready to integrate them into your work.